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Question: Why have decades of diet, fitness and wellness programmes failed to stem the rising health crisis?

Answer: The neuroplasticity flaw

Most programmes continue to battle engagement drop-off and short-lived habit change.

Our research combined industry data and neuroscience to reveal a critical limitation — lasting habits can only form when the underlying neuroplasticity process is given enough time to biologically wire the brain cells into new networks.

Sustained support from humans, not digital prompts, produces the greatest likelihood of individuals continuing their efforts long enough for this neuroplasticity process to advance into ongoing subconscious behaviour.

This is an evolutionary process that cannot be shortcut or side-stepped. It requires the new behaviour to be repeated frequently and for a very prolonged period for the cellular long-term potentiation effect to successfully occur.

Our R&D resulted in a new platform that is specifically engineered to directly address the neuroplasticity flaw.

Enabling public health and corporate wellness leaders to provide frictionless daily human support affordably and at infinite scale. Thus increasing their ability to prolong engagement and improve the retention rates of their behaviour-change programmes, to increase success rates and produce 'forever habits' in the lives of their patients and employees.

Our platform can be used for any habit.

It's built to deploy via WhatsApp to harness a 98% open rate.

Let's work together to increase the success of your habit-change programmes.

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Our Pilot Users Say

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  • Rachel

    "I'm still doing the cold shower burst every day and the breathing and the fasting! All in all I feel great and wouldn't hesitate to recommend your approach."

  • Henry

    "I give this 5 Stars. Very easy to understand and use. For me as a former NHS employee, this solution has clear applications and benefits for habit change and wellbeing."

  • Margaret

    "Many hacks are now embedded in my life and I hardly think about them. Your Habit Reset has made a huge success to my wellbeing thank you Julia"

  • Charlie

    "I'm still doing the fasting hack on weekdays and definitely feel less sluggish"

  • Steph McGovern, TV Presenter & Journalist

    "This approach made such a difference to my health that I invested in the company"

  • Lesley

    "They're now such a habit I no longer think about them. I'm calmer, slimmer and more focused thank you"

  • Robert

    "I'm still doing the early daylight walks and breathing hack and find it a really helpful way to start my day"

  • Monika

    "I've lost a stone and my sleep quality has improved thanks!"

  • Tamsin

    "I'm still doing the breathing hack! So grateful thank you"

  • Tim C.

    "These simple habit hacks are now my normal routine thanks."

  • Sally R.

    "I’ve got my whole family doing this now! Very happy. Thanks for the support."

  • Paul T.

    "My wife and I have seen improvements in our blood pressure and cholesterol"

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